Forever 30 Virtual Consultation

In the realm of cosmetic enhancements, Forever 30 faced branding and lead generation challenges with traditional offline consultations. Seeking a transformative solution, CommandShift Marketing proposed a strategic shift to virtual consultations—providing free assistance to clients and organically generating leads. This case study explores the collaborative journey that turned this innovative approach into a pivotal moment, reshaping Forever 30’s brand identity and driving organic lead generation.


Offline Consultation Limitations

Brand Recognition and Lead Generation Gap

Constricted Reach and Impact

Inefficient Data Handling

Limited Personalization

User Interface Hurdles

What we did

In close collaboration with Forever 30, CommandShift Marketing proposed a revolutionary shift from offline to virtual consultations. The aim was to provide valuable assistance to potential clients for free, fostering a sense of trust and building a strong brand image. Simultaneously, this approach organically generated leads, marking a strategic departure from the conventional methods.


The transition to virtual consultations marked a paradigm shift for Forever 30. The brand not only overcame the limitations of offline consultations but also witnessed a substantial improvement in branding and lead generation.

Ehlen Analytics
Ehlen Analytics
Ehlen Analytics
Ehlen Analytics
Ehlen Analytics
Ehlen Analytics
Ehlen Analytics


Strategic Shift to Virtual Consultations

CommandShift Marketing conducted a complete redesign of the website, modernizing its layout and aesthetics to enhance user experience and engagement.

Brand Building Through Assistance

Virtual consultations became a powerful tool for building brand image as Forever 30 offered valuable assistance, establishing trust and credibility in the online space.

Optimized Backend Management

CommandShift optimized the backend system to ensure seamless data capture and storage, facilitating effective follow-ups and lead conversion.

Personalized Virtual Consultation Experience

The new web application now offers a personalized virtual consultation experience, guiding users through a tailored questionnaire based on their individual concerns and desired treatments.

User-Friendly Interface

The redesigned interface enhances the overall user experience, making it intuitive and engaging for clients to navigate through the virtual consultation process.

Robust Lead Capture Mechanism

The revamped system includes a robust lead capture mechanism, ensuring that client details are efficiently stored for future communication and conversion opportunities.